Toyota Motor Corporation today

In April 2002, Toyota adopted the 2010 Global Vision, a vision for meeting mobility needs in a way that respects our earth and all people. It is made of long-term policies centered on the basic theme of 'innovation into the future.' Four key themes based on trends seen as developing from 2020 to around 2030 are:
Toward a recycle-oriented society
Toward the age of IT and ubiquitous networks
Toward a mature society (the decline of nationalism and war and the rise of respectful exchange of ideas)
Toward motorization on a global scale (societies with little private transport gaining more)

These are linked to the pursuit of a new global image for Toyota with four key components: kind to the earth, comfort of life, excitement for the world, and respect for all people. The encompassing motto of "innovation into the future" is "working with passion and dedication to create a prosperous society."